When Prime Minister Tony Abbott used a March 3 press conference at Parliament House to announce the deployment of 300 more soldiers to Iraq, it was impossible to ignore the political theatre to serve a partisan domestic agenda.
If you missed it in the content of his talk, you couldn't miss the no-less-than eight flags propped up behind him as he spoke.
A combination of relentless attacks on the living standards of ordinary people and Abbott's incompetence has made his government one of the most unpopular in Australian history.